After trying her hand at  being a Magazine editor, columnist, Reality TV star, newly wed, divorcee, socialite, party girl, model and clothing designer Peaches  Geldof is once  again venturing into the world of being an underwear spokesmodel. She previously modeled for Agent  Provocateur but this time she is  featured in the campaign for British underwear brand Ultimo. In the campaign Peaches is sporting some  really large elaborate tatoos. I find them a quite distracting.

The Daily Mail quoted Peaches as saying that "I'd rather young girls were looking at a normal body like mine rather than an anorexic model." Kudos to Peaches on wanting to show girls a positive body image. However, I am getting a bit tired of British Lingerie companies using  socialites instead of models.

 
Source