Diesel loves to create a stir. Last season they had scantily clad greased up models for their Sex Sells campaign. This time they've gone a step further and two of their latest ads have been banned by the United Kingdom Advertising Standards Board as they think Diesel's ‘Be Stupid’ campaign is "indecent and for promotes anti-social behaviour".

The two ads in question feature a model pointing a camera down her pants while another shows a woman flashing a surveillance camera. Diesel have defended the ads and said that they 'did not contain any provocative nudity beyond the usual amounts shown in many swimwear, sportswear or lingerie ads'.

I think its the Advertising Standards board is making much ado about nothing. There are more sexualized ads on TV and in print that have not been banned and as we know  from previous experience, when an ad is banned its gets twice as much attention. Numerous Calvin Klein ads that have been banned have gone on to become some of the most poular and iconic ads of all time.

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