Ad campaigns, advertising, Brand Alley, London, London Fashion, London Fashion News, Naked Models

Naked models will sell anything

03 January 2010 1 Comment

If you were a fashion retailer how would you advertise your sale?..get the models to wear your clothes….WRONG.

Brand Alley abviously knows that sex sells and they got 6 hot naked models to strut across Oxford Street ( one of the busiest shopping streets in the world.) The 4 female models and 2 male models did a catwalk show at Oxford Circus wearing only bodypaint to promote Brand Alley's sale. Now anyone that knows london knows that it gets pretty cold in Winter. Infact as I am writing this post the temperature is about -1 celsius. SO not only  our these models braving the eyes of onlookers they are also  facing the bitter cold. They're mums and dads must be so proud of them.

The song playing during the Flash Walk is Catwalk Criminal by Kane. Its very fitting given that this impromptu catwalk show surely caused a stir. I even see that the Police were at the Scene to get a look, make sure the situation remained under control.


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