Rosie Huntington Whiteley is back again, she has appeared in the Burberry campaign in 2008 and now they have brought her back to be the face of the Burberry Beauty cosmetics range. Christopher Bailey must be over the moon,  because even though this campaign was shot many months ago it has now been  announced that Rosie will be in the next Transformers movie so  Burberry Beauty will get even more attention. Rosie Huntington Whiteley is joined by fellow Brits Emma Porter and Lily Donaldson.

More Photos of the collection are after the jump.

Rosie Huntington Whiteley is really having an amazing year, first she has been named the UK's first Victoria's Secret, contract Angel, then it was announced that she would replace Megan Fox in Transformers 3 and now she is the new face of Burberry Beauty cosmetics. Rosie stars alongside Lily Donaldson and Nina Porter.  In the campaign all 3 models wear Burberry's trench coats and are photographed by Mario Testino.

The 96 piece Burberry beauty cosmetics collection hits stores next month.

Transformers actress, Rosie Huntington Whiteley is part of an all British ensemble cast for the new AW2010 Burberry campaign. Rosie Huntington Whiteley is cast alongside actor Douglas Booth, musicians Gwilym Gold, Rory Cottam, Samuel Fry, Seb Brice, and models Nina Porter, Sam Rollinson, Charlotte Wiggins, Caspar Smyth, and Thomas Penfound.
The brand has gone back to using models after it used actress, Emma Watson for its last two campaigns. The campaign was shot by photographer, Mario Testino. In addition to photographs the campaign also feature interactive online videos where the user will be given choices that influence how they view the product.

Burberry has always been at the forefront of technology, being one of the first brands to stream heir show online and the first to make their show available in 3d. Now they are  the first brand to make their  new campaign interactive and it will  serve as an extension of their runway show.

Iconic British brand,  Burberry has revealed  that they will be branching out and releasing a  makeup collection. The line is called Burberry Beauty and the campaign will be photographed by Mario Testino  and fronted by Lily Donaldson, Rosie Huntington-Whiteley, and newcomer Nina Porter from select models.

Christopher Bailey  told WWD, “When we were doing make-up, I felt like we weren’t able to get the right attitude. It was either caked-on make-up or then just the wrong colours, the wrong tones, the wrong spirit for make-up. I wanted it to be this kind of effortless elegance.”

The collection contains 96-pieces and draws inspiration from Burberry the trench coat and  “Like the trench-coat, it can be worn anywhere and at any time,” Christopher Bailey said.

If there is one model that I think doesn't get enough praise its Lily Donaldson. We always hear about Rosie Huntington Whiteley, Jourdan Dunn, Lily Cole and Agyness but Lily Donaldson is a bit underrated.  While the other models are famous outside of fashion circles Lily  is relatively unknown.  This month, she covers the  Korean Edition of  W Magazine wearing  a dress from Burberry Prosum Spring Summer 2010 looking absolutely stunning. I don't usually like curly blonde hair but Im loving this look on Lily.

More Photos of Lily Donaldson's W Korea Shoot are after the jump.

A few weeks back a list was circulating the fashion blogs about how much different celebs get paid to sit front row at fashion week. Well if those figures are to be believed then Burberry must have shelled out a lot because they had one of the most star studded front rows I have seen in ages. The Olsen twins were seated next to Kate Hudson, Kristen Stewart, Claire Danes and Dazed and Confused cover star, Mia Wasikowska...the list is endless. Notably missing from the show was Emma Watson.

Burberry once again used the ruching that was a key element of their Spring Summer 2010 collection except this time they used a darker colour palette that is perfect for Autumn Winter. The feminine cuts of the dresses and skirts  was juxtaposed with the  masculine  cut of the womens military style coats. Another trend in the Burberry Autumn Winter 2010 collection was exposed zips, which gave the  pieces a deconstructed look.

Forgive me if I'm wrong but Emma Watson appeared to be missing in action at the Burberry show. However, the POPE of the fashion world, Anna Wintour was also in attendance She was missing her trademark sunglasses. I guess it was okay for  people to see that she actually like this show.

"We are the first ever truly global fashion show. We will be simultaneously live streaming our show using 3D technology directly to New York, Paris, Dubai, Tokyo and LA. This unprecedented event will enable people to experience the energy and atmosphere of this show from around the world. 3D technology will bring our global audience into the London show space allowing them to see the colours and fabrics, to hear the music and to be a part of that moment when it all finally comes together.'' - Christopher Bailey, Chief Creative Officer.

Here are the images from the Burberry Brit menswear SS 2010 Lookbook. Its Burberry's younger line and is available in stores now .

Watch the Burberry Autumn Winter 2010 Menswear show from Milan Fashion Week. Part 2 is after the jump.

Here are the shots from the Burberry menswar runway show that took place on the 16th of January. As expected the Burberry  Autumn Winter 2010 collection was a fusion of fashion and utility, style and function.

As always the Burberry collection had really strong coats. "PROTECT, EXPLORE, INSPIRE A salute to our heritage - Burberry parade coats" -Christopher Bailey, Burberry Chief Creative Officer.
 

The collection featured the classic cut trench coats that Burberry is famous for as well other silhouettes that included  parade jackets, pea coat, blanket coat, parka, utility coats, aviator jacket and various other military inspired cuts. The colour palette included black, melange greys, indigo, natural white, khaki, military green  and mustard. Another highlight of the collection was the accessories which included washed canvas and leather bags, military belts and military boots.

More images from the Burberry Prorsum menswear Autumn Winter 2010 collection  are after the jump.

Visit live.burberry.com to watch Live footage of the Burberry AW10 fashion show. Also check back here after the show to see pictures from the fashion show.

The show starts at 5pm British time, 6pm Milan time and Burberry will be streaming the AW10 Menswear Prorsum show live from Milan, Italy.

Burberry will be live streaming its Burberry Prorsum Autumn Winter 2010 menswear show live from Milan on Saturday at 7PM GMT at http://live.burberry.com

If you cant wait until  Saturday heres a preview of the Burberry Prorsum AW 2010 collection.

More photos of the Burberry Prorsum AW 2010 collection after the jump.

I have previously shown you a sneak preview of the Burberry Spring  Summer 2010 Campaign. This time I have received pictures of the  Burberry Campaign straight from the horses mouth. The wonderful people over at Burberry have sent me over the full campaign. It was styled by Christopher Bailey and photographed by Mario Testino. The campaign features an all British cast and  actress Emma Watson is joined by four British guys; Emma's younger brother Alex Watson, Matt Gilmour, Max Hurd and George Craig.

The images below express the brand's three collections: Burberry Prorsum, Burberry London, and Burberry Brit.

''This campaign celebrates our heritage and our timeless Burberry icons. The energy of the images and the dynamic cast reflect the different attitudes and expressions of the Burberry guy and girl.

We always talk about how much fun we have making these images and I wanted to capture some of the excitement that you feel on set when all these different creative attitudes and personalities come together. Mario has shot these as both stills and video so we can share some of that energy with a wider audience”. - Christopher Bailey, Burberry Chief Creative Officer

Burberry Prorsum

Burberry London

More images from Burberry London and Burberry  Brit are after the jump.

UPDATE: Click here to view the entire Burberry Spring Summer 2010 campaign featuring Emma Watson and Alex Watson

UPDATE: this was just an outtake the real Burberry Prorsum Spring Summer 2010 ad featuring Emma Watson and Alex Watson can be viewed by clincking here.

Burberry is keeping it in the family. The new Spring Summer 2010 ad campign stars Harry Potter actress, Emma Watson and her brother Alex Watson. Her brother, Alex Watson recently signed to Storm models and was enlisted by Burberry to feature alongside his sister in the Spring Summer ads.

source: TFS

image source:Storm Models

Burberry has launched a digital portal called Art Of the Trench. It's a collaboration between  the iconic Burberry Trench Coat and a Social Networking portal.