Last month saw the release of Kelis'  Graduate Fashion Week campaign. Now River Island has posted behind the scenes footage of the campaign. I especially like this video because its got two of my favourite women in fashion. First of all there is Kelis, the original musical fashionista, long before there was Lady Gaga and secondly there is Arieta Mujay from River Island' PR Team. Arieta  has  the most amazing personal style and I secretly hope that I can be as cool as her when I grow up (only problem is she's probably about the same age as me, so I've got some catching up to do) .

More photos of Graduate Fashion Week pieces from Kelis' River Island campaign are after the jump.

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Long before there was Lady Gaga there was  Kelis. Despite my love for Gaga, I have to admit Kelis is the original  trendsetter of the aughties (2000′s), queen of couture and emerging fashion. This summer, the hip hop mould breaker, is going to be the face of  River Island’s Graduate Fashion Week womenswear pieces.

River Island will sponsor Graduate Fashion Week for the sixth consecutive year and has decided that, Kelis who was model scouted at the age of 14 and making music by 17 is the perfect fit for the brand.

“People need help and encouragement when they’re starting out. That’s why I think what River Island is doing with fashion graduates is so great. I don’t want to look like everybody else, you know?” - Kelis

The Graduate Fashion Week womenswear pieces will be sold in 40 River Island stores across the UK and on www.river-island.com from the 24th of May. Each item has been created by past Graduate Fashion Week students who are currently employed at River Island and embody the energy, quirky  aesthetic and originality of the brand.

More images of  Kelis for River Island are after the jump

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London Fashion update: Graduate Fashion Week

Coming this week  Photos from River Island's Graduate Fashion Week 2008.