Graduate Fashion Week, Graduate Fashion Week 2010

Behind the scenes of Kelis’ River Island shoot

06 June 2010 No Comments


Last month saw the release of Kelis'  Graduate Fashion Week campaign. Now River Island has posted behind the scenes footage of the campaign. I especially like this video because its got two of my favourite women in fashion. First of all there is Kelis, the original musical fashionista, long before there was Lady Gaga and secondly there is Arieta Mujay from River Island' PR Team. Arieta  has  the most amazing personal style and I secretly hope that I can be as cool as her when I grow up (only problem is she's probably about the same age as me, so I've got some catching up to do) .

Kelis River Island Graduate Fashion (5)

More photos of Graduate Fashion Week pieces from Kelis' River Island campaign are after the jump.

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River Island – Graduate Fashion Week 2010

Garry Butterfield, Gina Webster, Graduate Fashion Week 2010, Kitty Keay, River Island, Sera Ulger

River Island – Graduate Fashion Week 2010

05 June 2010 No Comments

Kitty-Keay-river-island-graduate-fashion-week

River Island’s Graduate Fashion Week kicks off this weekend on June 6th and runs until June 10th Earl’s Court and will showcase student collections from fashion institutes across the UK.  As part of the print campaign for Graduate Fashion Week, 11 of the Graduate designers were given the opportunity to have their graduate collections shot by fashion photographer, Rankin.

This year Graduate Fashion Week will be judged by Alberta Ferretti, Kim Jones, Lorraine Candy of Elle, Dylan Jones, editor of GQ and River Islands design director, Naomi Dominique. Gina-webster-river-island-graduate-fashion-week

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