Yesterday we showed you the womens lookbook for the River Island Spring Summer 2011 collection. Today, we give you a sneak peak at the River Island Mens 2011 collection. Hopefully we get a really warm Summer because the collection is full of shorts. The colour palette is mainly composed of neutral  tones with accents of blue in the form of denim. Lets hope for a warm summer because River Island's menswear is looking very strong for SS2011. I would wear every single piece from the lookbook, which is unusual for me as I am very picky when it comes to clothes. Hats off to River Island. Love this lookbook.

Photos: River Island

The UK has really taken a beating from the Snow this year so it's a major relief to even think about Summer. Here's a first look at RIver Island's Spring/Summer 2011 lookbook. Most pieces have a very loose silhouette and slouchy chic, perfect for a summer's day or resort getaway.

This week on September 16th will see the launch of the River Island concession at Selfridges’ Shoe Galleries. High Street favourite River Island have teamed up with Selfridges to create the exclusive River Island for Selfridges collection. The trend driven line will retail  from £50 to £140.

Here is a preview of River Island's Autumn Winter 2010 men's collection. I'm loving the over-sized knits and the military trend also makes a small cameo. Amazing!!! More shots of the River Island men AW 2010-2011 collection are after the jump.

Its no secret  that River Island is one of  my favourite high street stores. Although I love their summer collection I usually prefer their Autumn Winter collection. Here is a preview of their Autumn Winter 2010 collection that should start to appear in store in late August.This year they are mixing it up, with  a dash of ethereal princess meets military edge. I can see this collection selling fast when it hits stores  later this year.

Lady Gaga for Topman and Lady Gaga for River Island

Lady Gaga is the biggest thing in music and fashion. She seems to be monopolizing on that fame as her Haus Of Gaga brand has popped up in Topman and in River Island. Yep, Lady Gaga is in both of the UK's largest high street chains at the same time. No word yet on whether either  shirts i an official range by Lady Gaga.

River Island’s Graduate Fashion Week kicks off this weekend on June 6th and runs until June 10th Earl’s Court and will showcase student collections from fashion institutes across the UK.  As part of the print campaign for Graduate Fashion Week, 11 of the Graduate designers were given the opportunity to have their graduate collections shot by fashion photographer, Rankin.

This year Graduate Fashion Week will be judged by Alberta Ferretti, Kim Jones, Lorraine Candy of Elle, Dylan Jones, editor of GQ and River Islands design director, Naomi Dominique.

River Island will sponsor Graduate Fashion Week for the sixth consecutive year and has decided that, Kelis who was model scouted at the age of 14 and making music by 17 is the perfect fit for the brand.

“People need help and encouragement when they’re starting out. That’s why I think what River Island is doing with fashion graduates is so great. I don’t want to look like everybody else, you know?” - Kelis

The Graduate Fashion Week womenswear pieces will be sold in 40 River Island stores across the UK and on www.river-island.com from the 24th of May. Each item has been created by past Graduate Fashion Week students who are currently employed at River Island and embody the energy, quirky  aesthetic and originality of the brand.

More images of  Kelis for River Island are after the jump

With the launch of her latest album ‘Flesh Tone’ and her scheduled appearance at a selection of the Summer’s biggest festivals, the GFW collection poses an array of options for Kelis to be seen and heard in. Mixing printed mini shorts with PVC body sculpting dresses, killer jewels and colour shock heels; Kelis defines the collection in a single remark, “I love this collection! It’s really young and fun – the way it should be. It’s like me!”

This is our second original shoot that we have shot exclusively for Beauty Confessional.net. This time we went for the military trend. The inspiration for the shoot was Cheryl Cole's Fight for this Love music video except we tried to bring a darker more masculine edge to the shoot and thus RENEGADE was born. The shoot features pieces from ASOS, Topshop, RIver Island as well as some authentic military pieces. We also drew inspiration from Joe over at 00o00 blog as he is very into rocking the military trend.

Photography by Christian Trampenau

Styling by Che & Paula Hector

Makeup by Stephanie S

Models- Edward S @ Premier and Alistair

Post Production -Exclusively Eminent

Jacket and Boots from River Island, Trousers from Asos.
Make sure to check out our behind the scenes video and more photos below.

Jacket by River Island

Jacket & Boots by River Island, Trousers by Asos, Genuine British Army Royals Officers Cap
Jacket by TOPMAN, Trousers and boots by River Island, Deerstalker- British Military Issue

Suspenders and Trousers by River Island, Boots by River Island, Shirt - Authentic British Military Helmet.
Bag by Topman, Coat by Topman, Denim shirt by Asos, Boots by River Island, Trousers by Asos
Suspenders and Trousers by River Island, Boots by River Island, Shirt - Authentic British Military Helmet.
 
Suspenders and Trousers by River Island, Boots by River Island, Shirt - Authentic Swedish Military. Coat by Topman, Jeans by Asos, Boots by River Island, Authentic Military Shirt, Authentic Military Cap

Coat by Topman, Jeans by Asos, Boots by River Island, Authentic Military Shirt, Authentic Military Cap

If you'd like to view all of our exclusive shoots click here

River Island's PR Manager, Arieta Mujay  and me

With all the snow we have had lately it is hard to think that anything resembling "summer" might be on its way soon but with the days getting longer and River Island bringing in their new summer wear… it is time to start thinking about warmer days and what we are going to be wearing in the sun!

Here are a few shots from their recent salon show we were invited to. Special thanks to Arieta Mujay and Dennis Lye for the pictures!