Calvin Klein Underwear is launching the English leg of their Europe wide model search . Today at House of Fraser on Oxford Street, Calvin Klein and Select Models are looking for the next generation of Calvin Klein male models.  As well as House of Fraser on Oxford Street branches in  Bristol, Birmingham, Bluewater, Manchester and Newcastle will also be holding model searches.

They'll be looking for the next Jamie Dornan and Danny Schwarz. At stake is a contract with  Select Models and a Luxury trip to South Africa. So if you think you look good in a pair of Calvin Klein manties ( man panties) and you've got the full package, then upload your picture online or visit one of the in-store castings .

Last Season BBoy used Evan Wadle and Sam Way for their campaign. This time they have  chosen All American boy Seth to relaunch B*Boy Classix and B*Boy Basix. The images were shot by photographer and B*Boy’s creative director William Baker. William met Seth, a martial artist and acrobat whilst working as the style director on  Britney’s World Tour. I like Williams brand its a reinvention of the classic tighty whitie for todays modern man. You could say its the British equivalent of Calvin Klein.

Source: B*Boy Underwear

 
More photos after the jump.

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Britney’s Boys in B*Boy Underwear (and I don’t mean Jayden and Sean Preston). The hugely successful world tour ‘The Circus starring Britney Spears’ is well underway on its journey across the continents. So far she has done shows in London and Paris and is now moving across Europe for the next leg of shows. World renowned stylist and creative director, Bboy’s own William Baker, a name usually synonymous with Pop Princess Kylie Minogue, was honoured to work with Britney as Style Director and Costume Designer alongside some of the biggest names in fashion to deliver a sexy, slick visually spectacular experience.
Will even managed to squeeze some of his successful chic men’s underwear line  B*Boy into the show in the styling and costumes for Britney’s incredible hot male dance troupe. William’s signature Graffiti Range features in ‘Womanizer’ and the specially designed homage to the electrifying Ms Spears,’True Brit’ boxers in ‘Boys’. B*Boy’s proud to be part of this hugely successful triumphant comeback.
www.bboyunderwear.com

For more information, dates etc regarding ‘The Circus’ Starring Britney Spears  go to
 www.britneyspears.com

London's Fashion and Textiles Museum opened their Undercover: The Evolution of Underwear exhibition yesterday. Its an indepth look at the changing trends in underwear over the years.

"Developments in underwear have moved with the social and economic times and this exhibition charts how female underwear has evolved over the last century – encompassing the onset of war to the changing role of women in society – from a functional item to a thing of beauty." -Curator Alison McCann

The exhibition runs from Friday 12th June until Sunday 27th September 2009.

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